April 25, 2012 in Blog, Case Studies, Facebook, LinkedIn, Twitter by annapospieszynska

Social Media: The Hall of Fame

The social media has become an integrated part of our digital world.  With the unstoppable development of new platforms, applications and channels it is essential to find paragons to follow. In the Hall of Fame we have depicted 10 examples of successful digitalised campaigns which have mixed creativity, insightful approach and the essence of social networking.

Looking at achievements of Old Spice, Carlsberg, O2 and Blendtec, we can understand the groundwork of viral videos on YouTube. Humour, innovative implementations of traditions, organic interaction with fans lie in the heart of these flourishing stories. Incorporating Twitter and Facebook accounts by such brands as Meteor, Magic Hat Brewery, KLM Airlines  helps to construct a vibrant platform which provides the company with reliable feedback on the company’s goods and services. Simultaneously, usage of applications or competitions can maintain communication as well as the growth of the existing customer base.

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April 6, 2012 in Blog by patrickbrowne

Tweets of the Week – 3rd April 2012

Welcome to this weeks Tweets of the Week from @socialmedia_ie. This week we bring you tips on Security for small businesses and how to utilize LinkedIn for your business. We also brought you the 7 day SEO diet which gives great details on how to fast-track optimizing your website. If you want to check out your activity online make sure to follow the link to WhatAboutMe?, which gives a graphical representation of your digital life. Also if you’re interested in everything visual then follow the 10 B2B strategies utilizing Pinterest, a social photo sharing network.

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December 16, 2011 in Blog, Facebook, Google+, LinkedIn, Social Media, Training, Twitter by ciancorbett

Social Media Statistics – Facebook, Twitter, Linkedin and Google +

2011 has been quite a year for Social Media!

• Google + has pulled up a seat at the table
• Facebook changed it’s format and began rolling out the “timeline”
• Twitter brought us Brand Pages
• Linkedin continues to thrive reaching 155m global users (600,000 members in Ireland).

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November 30, 2011 in Blog, Business, Careers, Facebook, Google, Google+, irish jobs, LinkedIn, Twitter by ciancorbett

NUI Maynooth Students Master Social Media

It is now three months since SocialMedia.ie began lecturing to final year NUIM business students in Social Media techniques and the results are overwhelmingly positive. Not only are the students learning Social Media Marketing techniques but they are learning the importance of building their own personal brand online. With their eyes fixed on an incredibly competitive job market place these students are aware of the need to have their professional capabilities and qualifications online.

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October 3, 2011 in Blog, Blogging, Business, Digital Video, Events, Press /Media, Press and Media, Social Media, Training by fionapope

SocialMedia.ie News: October 3rd

SocialMedia.ie is an iia Net Visionary Award winner!

On Friday night SocialMedia.ie was delighted to win the Irish Internet Association (iia) Net Visionary Award for ‘Best Use of Social Media’. We would like to thank Joan, Vicky and Ailbhe for organising such a great event and everyone who kindly voted for us!

Congratulations to the other people shortlisted and winners which especially to our good friend and connector.TV blogger James Whelton who won the award for Best Rookie!

Lights, camera, action!

We previously told you about our plans to create more digital content for SocialMedia.ie. The wait is nearly over as we will be filming this exciting new video on Tuesday the 30th of September. Liane Costello will be directing this video so there is no doubt that it is going to be excellent.

Booking Now for the Exciting New SocialMedia.ie Training Courses

We have re-designed two of our courses, the Social Media Toolbox and the Digital Strategy Workshop to provide you with the best possible learning experience. These workshops are now known as the Social Media Managers Masterclass and the Digital Marketing Managers Masterclass. We are now taking bookings for these exciting new courses!

New Page on SocialMedia.ie

We have been busy improving our website lately. We have just added a new page to the site where you can discover how we can help you in the development of your website or blog. Our previous clients for this service include ESB International, ISME and DCEB.

Find out more about this service here.

Sunday Business Post

We are still featuring in the Sunday Business Post every week. Yesterday’s article was about building your brand and your company’s brand on LinkedIn. Don’t forget to read next week’s article where we will be discussing how get started with blogging and how to reach out to other bloggers!

June 24, 2011 in Blog, Case Studies, Social Media, Training by David Dungan

Free SocialMedia.ie Introduction to Social Media eBook!

Here at SocialMedia.ie we love to share. That’s why we’ve created a Social Media Training eBook for all our readers.

This free eBook is 30 pages long and is the perfect beginners guide to using Social Media for your business. It describes how to properly utilize and leverage the power of social media to help you attract and retain customers online.  We have great sections on Facebook, Twitter, LinkedIn, YouTube and much more!

Contributors

This SocialMedia.ie ‘Introduction to Social Media’ eBook was put together by the SocialMedia.ie team under the guidance of Conor Lynch.  Special thanks to ever generous Greg Fry from CareersCoach.ie who started and inspired this publication.

Thanks to the team in 2011 who all made a valuable contribution to the sharing of social media knowledge, namely Stephen Coghlan, Seamus Coogan, Bernie Grogan, Jennipher Prati, Graeme Hannah, Shirleen Flynn, Jolita Abromaityte, Dave Dungan, Supesh Yadav and Igor Walter.

eBook Download

December 15, 2010 in Blog, Seminars, Social Media by Conor

Build your Personal Brand using Social Media

The following is the presentation Conor Lynch made to the ITAA Skillsnet & the Digital Marketing Institute on Friday at DIT, Cathal Brugha. Facebook‘s Maggie McPartlin & Julien Muller were the other speakers in an interesting and lively conversation about the role of social media in personal branding.

And if you want to get your name out there and new social media skills, remember you can get blogging experience from the new blogger network @ connector.TV
Personal Branding & Social Media – connector.ie Read more »

December 7, 2010 in Blog, Seminars, Social Media by David Dungan

Free Seminar with Facebook: Personal Branding & Social Media

Facebook will be speaking this Friday at the free seminar: Learn how to use Free Software to Promote yourself Online. The seminar which is an initiative of the Irish Travel Agents Association (ITAA), will take place at 10am at DIT Cathal Brugha Street.

The 2 hour seminar is open to the public and will teach how to promote your own personal brand online using social media tools such as Facebook, LinkedIn and Twitter. It will feature practical tips & case studies on how to build your own profile, how to differentiate yourself on the internet and build respect and endorsements online.

Speaking at the event are Maggie McPartlin & Julien Muller of Facebook, Conor Lynch of SocialMedia.ie and Anthony Quigley of Digital Marketing Institute.

To register for free please visit  www.itaa.ie/category/events or register on Facebook.

October 14, 2010 in Blog, Blogging, Business, Facebook, Social Media, Tools & Techniques, Twitter, Wordpress by adam

Social Media Training from SocialMedia.ie & Connector

Conor conducted a training day for 20 small businesses at the Fingal County Enterprise Board on the practical ways of using of using Social Media in business.  If you would like to arrange 1-to-1 or group training on social media strategic planning, please contact conor[@]connector.ie

October 1, 2010 in Blog, Social Media, Tools & Techniques by David Dungan

Hootsuite = Social Media without the headache

One of the main reasons that business owners are skeptical about using social media is the amount of time it can take. This is definitely
true and is why larger companies often have dedicated community managers to take care of this.

Not many companies can afford this luxury however. So how do you manage your social media communities without spending an excessive amount of time on it? Well the first step is managing your various accounts from one spot.

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