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Welcome to this weeks Tweets of the Week from @socialmedia_ie. It has been a busy week for David and Cian. They have been out presenting at the Digital Skills academy and at the Burlington Hotel. This week has also seen a lot of exciting developments for Bossmetrics. Our software has reached the final of the Irish Software Association Investor Forum. If you are interested in mastering Facebook then check out this post from Cian on mastering Edgerank. Also there are some great tips on Socia Media Reports in Google Analytics.

To get great Social Media news as it happens, be sure to follow @socialmedia_ie.

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Welcome to this weeks Tweets of the Week from @socialmedia_ie. This week we have been busy launching our new software, BOSSmetrics. Its a smarter way to improve your digital marketing by bringing all your digital and social data into one dashboard. With metrics in mind we also brought you 4 great reasons why website tracking is so essential for SEO and some Fortune 500 Social Media stats. Lastly if you are interested in Social Media and Blogging then why not check out our great Groupon deal here. You have until tonight to purchase at this greatly reduced price.

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Tweets of the week, from @socialmedia_ie, are now back to being published on Mondays. This week we bring you great tips from the world of Social Media. If you are interested in advertising and Social Networks such as Facebook make sure to check out the special report from Cotton Delo. Facebook and Microsoft bring you the project “A year in the Like”, a nifty little add on that visualises your Like history. Make sure to check out the next helping of Social Media Stats from the social SKINNY and if you want to understand how Oprah is using Social TV, follow the link to see how she has taken the use of Social Media to the next level.

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Tweets of the Week – 3rd April 2012

Welcome to this weeks Tweets of the Week from @socialmedia_ie. This week we bring you tips on Security for small businesses and how to utilize LinkedIn for your business. We also brought you the 7 day SEO diet which gives great details on how to fast-track optimizing your website. If you want to check out your activity online make sure to follow the link to WhatAboutMe?, which gives a graphical representation of your digital life. Also if you’re interested in everything visual then follow the 10 B2B strategies utilizing Pinterest, a social photo sharing network.

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Tweets of the Week – 27th March 2012

Another week of great social media tips and information from @socialmedia.ie. This week we brought you case studies from the 2011 Irish Social Media Awards. Make sure to check out companies that are effectively using Google+ and pick up some tips for your Facebook Timeline Business Page here. Also make sure to check out the witty new video from the Dollar Shave Club featuring a great concept for selling razors.

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Happy St Patrick’s Day to all followers of @socialmedia_ie. Another busy week at the office. Again we have been out lecturing to students who want to explore the vast world social media has to offer, David McWeeney giving a specialist lecture in Email Marketing. Be sure to check out SocialBro, a great tool for managing and analyzing your Twitter account. Also fans of Instagram will soon be able to download an android version. Make sure and check back for more news and social media tips next week.

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SocialMedia.ie is a specialist social media agency based in Dublin. Our sister website connector.TV is a blogger network that features news and stories about interesting people, communities and events around Ireland. Socialmedia.ie specialises in B2B whereas connector.TV concentrates on B2C.

SocialMedia.ie has created SocialMedia.ie Tribes. Tribes are known as communities, groups or clubs with a shared passion or situation. According to mythical legend, there were many tribes inhabiting Ireland hundreds of years BC such as Fomhóire, Tuatha De Danann and the Nemedians. Every country has their own tribes and each has their own unique appearance and customs.

In popular culture, the term Tribes was promoted by Seth Godin who has stated that ‘Tribes are groups of people connected to one another, connected to an idea’. These groups of people are connecting online and offline all around the world. From the surfers in Lahinch to the Leinster rugby fans to the hurling fanatics in Kilkenny, the Tribes in Ireland today come in all shapes and sizes. On the connector.TV blog we bring all these tribes together from Dublin to Cork to Belfast to London. We have people writing about subject areas they like such as arts & culture, film, fashion, sport, comedy and technology. Members from different tribes connect and interact with one another by writing their views on a particular subject area.

Your Challenge

You are the new social media manager for a brand of your choice, real or fictitious, in a B2C or B2B sector. You are keen to impress your Marketing Director who is not convinced about the merits of social media. You have a meeting lined up with the Board of Directors and we would like you to prepare a short report on ‘Social Media Tribes’ for them outlining the following:

  • Choose your brand and say why it was chosen.
  • What are your favourite Tribes in this sector and give some examples.
  • Name your selection of 2 Tribes most relevant for your brand with details of why they were chosen
  • Your selection of 3 bloggers most relevant for your brand to engage.
  • Complete a PowerPoint presentation (5 slides) and upload to Slideshare.net
  • Write a 250 (or more) word blog post about your Tribe for posting on connector.TV
  • Use photographs, imagery and designs you find
  • There is an option to include a relevant video you find on YouTube which will bring the post to life.
  • There is no budget for this project, it can be as high or as low as you want.

This can be completed by individuals or groups of no more than 4 people. In each piece of work we will look for your name, your information or content sources in the credits and link to web sites from which you have taken extracts.

Your Rewards

We will review all of the submissions during November. In December, we will be holding an event where we will recognise the best SocialMedia.ie Tribes presentations and blog posts. We are hoping to find companies willing to sponsor prizes so we will have some goodies for you too.

SocialMedia.ie Tribes Challenge is a great way for you to get experience with social media, raise your personal profile and it will look great on your CV. We request permission to use your work online and offline to promote your tribes, your talent and our project.

If you are interested in being involved, email team@socialmedia.ie and follow @SocialMedia_ie on Twitter.

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Are you interested in learning more about social media while gaining some practical experience?  Well in response to the great demand for internships and virtual internships at our business, SocialMedia.ie is introducing new free social media workshops every second Saturday in Dublin city centre.

This Saturday 10th Sept. @ noon-3.00pm, one of Ireland’s top specialist social media businesses SocialMedia.ie will kick off our new initiative called ‘Social Media Saturdays’.  The debut event will take place in Foam Café at 24 Strand Street Great, beside Jervis Street in Dublin 1 with your host being Conor Lynch.

Why should you attend?  Digital marketing and social media offer real career opportunities in the current economic climate.  We offer real world experience for aspiring bloggers, digital marketers, graphic designers, video producers with our social media spaces for SocialMedia.ie & connector.TV so bring your laptop 8-)

To date we have helped approx. 10 collaborators find jobs with the experience they gained with our organisation.  To ask questions or register please email team@socialmedia.ie or contact us on Twitter @socialmedia_ie using #socialsaturdays

Yours socially,
Conor

PS – We are not offering free training or consulting for businesses with specific problems they need addressing.  We do that Monday – Friday but feel free to pop in and say hello!!



 

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Connector Summer BBQOWJO is an e-commerce service, a portable online store enabling people sell on any platform, such as Facebook, or any other website.

It has been in development by designer David Johnston since 2006, with €1.5m invested into the company. The unique thing about OWJO is that it allows customers to buy on Facebook without redirecting them away from fanpages and websites during the sale. Also OWJO allows people to pay with  debit card (Laser) as well as with credit card (Visa, Mastercard, etc). The service only earns money when sales are made and it has a competitive sales commission of 7pc.

As a result, OWJO has received a large variety of adopters. Irish sports store Elverys use it to sell on social networks. The radio station Phantom FM uses it too. The service was also used to sell unseen Thin Lizzy artwork from the creator’s Facebook account.

Here is an example of our OWJO store installed into our WordPress website to promote a Connector event. The same platform was also used on our Facebook page.

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Here is the link for our OWJO shop on Facebook https://www.facebook.com/conne​ctor.tv?sk=app_112224982135009

 

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And the winner is……. So exiting to be at the first awards of my life, and even better regarding something that I love too: Social Media.

I felt like I was in a movie. Conor was one of the judges and decided to bring us, his team, to a different type of training session, he said: “watch guys and learn as next year we will be on the podium!” I believe that, we are working hard, we have the passion and his knowledge, the perfect mix!

The inaugural Bord Gáis Energy Social Media Awards, which took place Thursday 26th May in the Mansion House in Dublin , organised by Damien Mulley and hosted by the inimitable Ricky O’Shea (radio 2FM), honoured companies that demonstrated innovation in their use of social media in business over the past year. The awards were judged by a panel of industry experts and members of the public.

The Grand Prix Award, for the best overall use of social media, went to Meteor Mobile, who also picked up the award for the best owned-managed business Facebook page. Here the link if you want to check it out: http://www.facebook.com/meteor

Well done to all the Social Media Awards Finalists and Sponsors, it was a great night! Good entertainments, well organised and I loved The Virtual Graffiti Wall, even if I didn’t win!

There is only one last question: will Social Media have “new ways of interacting with the public, provide better services and inevitably generate more sales??”

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Here below the list of finalists:

Facebook Page for a Business
Spin 1038 – http://www.facebook.com/spin1038
Facebook Page for a Non-Profit Organisation
Dublin Zoo – http://www.facebook.com/dublinzoo
Facebook Page for a Business (Owner Managed)
Meteor Mobile – http://www.facebook.com/meteor
Integrated Facebook Campaign (Page, App and Ads)
Maltesers Ireland – http://www.facebook.com/maltesersireland
Best Business Twitter Account – Marketing and Sales
Blacknight – @Blacknight
Best Twitter Account – Support, CRM
Eircom – @eircom
Blog of a Business – Sponsored by Frontline LED
Curious Wines – http://www.curiouswines.ie/blog/
Video/Video Campaign (non broadcast) – Sponsored by Publicis QMP
Laughing Kookaburra – Goldnomics
Online PR Campaign – Sponsored by ESOF 2012, Dublin City of Science
Wedding Dates - http://weddingdates.ie/wifecarrying
Use of Social Media by State Body/Org – Sponsored by pTools
Defence Forces
Best Mobile App
Oxegen 2010
Customer Care using Social Media (Integrated) – Sponsored by DoneDeal
Vodafone Ireland
Best Use of Social Media For A Sponsorship Campaign
Bank of Ireland Leinster Blue Magic
Innovative Use of Social Media – Sponsored by Arekibo
RTE’s The Rumour Room
Social Media Effectiveness – conversions, metrics etc – Sponsored by Kantar Media
Morning Ireland, RTE
Integrated Social Media Campaign – Sponsored by GrabOne.ie
Meteor
Agency for use of Social Media – Sponsored by Newsletter.ie
Irish International
Grand Prix – Sponsored by Bord Gais Energy
Meteor Mobile

  • Social Media Net Visionary Award Winner

From Twitter....

Testimonials

  • ~ Gráinne Murphy, National Director of Policy & Ethics, Down Syndrome Ireland

    "The workshop with Cian & Conor was extremely informative. The content and group facilitation throughout was tailored to meet the specific needs of our organisation. We were provided with trusted guidance on how to use social media to best represent our members and pursue our lobbying efforts. I would highly recommend Conor and his"

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