29 April

Social Media Training – Special Offer for May

SocialMedia.ie is continuing to train more and more people every day in the basics of social media. That’s why we are launching a multipart, introductory course to Social Media. These days you need to be engaged with social media programs and platforms to stay up to date with the latest tools, technologies and trends especially if you work in business. Choose from one of the three options: Option 1 Option 2 Option 3 May 8th May 8th and 15th May 8th, 15th and 22nd Blogging, Facebook, Twitter, LinkedIn and YouTube. Blogging, Facebook, Twitter, LinkedIn & YouTube in more detail plus Google+, Pinterest, Instagram, Vine, mobile media and online strategy. Blogging, Facebook, Twitter, LinkedIn & YouTube in more detail plus Google+, Pinterest, Instagram, Vine, mobile media and online strategy.
 You will also learn about budget software tools for measurement, monitoring and managing social media like a pro. €55 €95 €145 If you’re interested in this offer then please call us at  +353 (0) 1 906 0006 All classes starts at 6:30pm and finishes at 9pm. The classes will take place at the Digital Depot on Thomas Street, part of the Digital Hub.  

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12 February

Social Media Advertising Options on Facebook

Welcome back for part 2 in our series on advertising your business through social media. This week I’ll be looking at Facebook and showing you why it’s such a good option for your organisation. Facebook Facebook Ad Ads appear on the right-hand side of your Facebook profile and newsfeed. They take the form of ads from the specific company and require no social interaction. It’s very simple and can be used to transport the user to your organisation’s website or even your Facebook business page. This can easily be initiated from: https://www.facebook.com/advertising When promoting your Facebook page, you’re able to select where the user wll end up when they click on your ad. To get the most Likes, sending them to your timeline is usually the best option; there they can see the summary of your organisation and easily Like your page. On the other hand, if you want to promote another part of your page, you can easily send them to another area of your page. Be careful to make sure the user knows where they are going before clicking on the ad; it might be considered annoying and unwanted otherwise. If people expect one thing in the ad, and…

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29 January

Digital & Social Media Careers – Open Agency Project

Are you interested in starting a career in Digital & Social Media Marketing but don’t have the industry experience or portfolio to clinch the next job interview? Perhaps you are an up and coming digital designer (Graphics, Web, Mobile, Social) with talent looking to get your career kicked off? SocialMedia.ie’s new Open Agency initiative may be the missing piece of the puzzle to make you stand out from the crowd. We are giving successful applicants the opportunity to volunteer on professional standard projects for some partners and clients of SocialMedia.ie Successful applicants will work together in small teams (2-4) and be given the opportunity to work on projects for the company on a part-time basis. This will give agents real-life examples to put on their CV/portfolio and the opportunity to work for a leading digital marketing company. But if you help us and we will help you! Our team of Social Media and Digital Marketing professionals will provide expert training on Digital & Social Media Marketing including blogging and using Facebook, Twitter and LinkedIn etc.  You will get to meet our team and see how we work, initially in evenings and weekends. We’d like to give you the chance to…

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21 January

Social Media Training: WordPress Wednesday Workshop

Overview This course is designed to enable non-technical people to setup and manage their own website through WordPress CMS without any knowledge of programming languages. It covers the basics of adding content including blogposts, standard webpages, menu items, text, images and video. It also covers choosing the appearance of your website using WordPress themes adding ‘widgets’, installing plugins, search engine optimisation and social media integration. Course Content The WordPress Dashboard Pages and Posts Using the Visual Editor Creating a Blogpost Creating a Webpage WordPress Settings The Sidebar Area The Header Area WordPress Themes – Changing the Appearance WordPress Plugins – Adding Functionality Search Engine Optimisation Social Media Integration Learning Outcomes Participants of this course will have an overview of how to setup and manage a website using WordPress CMS. Course Details COurse take place in The Digital Hub on Wednesday evenings from 6.30 – 9.30pm Participants need to bring their own laptop (Not a netbook) and have a basic knowledge of IT and the Internet. Pricing Normally priced at €150, Participants can now avail of a special offer price of €75 for a limited time only. More Information & Group Bookings Phone:+353 (01) 906 0006 Email: team@socialmedia.ie

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14 January

Social Media Advertising Options on Twitter

Advertising your organisation has always been essential in business. Through the various social media outlets this can achieved and managed very easily and with little effect to your bottom line. Over the next few weeks I will be exploring the various methods available to you and your business; looking into the finer details and explaining the nitty gritty bits. This week we’ll be starting with Twitter, so let’s dive right in. Twitter – Direct Advertising (1) Twitter Promoted Tweets These are tweets, paid for by advertisers, that appear at the top of twitter search results or members’ timelines when he/she logs in. They look like regular tweets with a “Promoted” label and are relatively unobtrusive. They have the advantage of  reaching consumers who might not necessarily follow the brand being promoted. Promoted Tweets are quite cost effective as they operate on a cost per engagement (CPE) basis. This means that the advertiser doesn’t pay unless someone replies, retweets, favourites, or clicks on it. (2) Twitter Promoted Trends These are trending topic links that appear on the Twitter home page and reflect what Twitter considers to be the most popular, real-time conversations on Twitter. Advertisers pay a flat fee to promote…

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19 December

SocialMedia.ie Labs – Re-mixing marketing, media and technology!

SocialMedia.ie Labs were designed to help co-create innovative digital marketing campaigns with our clients.  Our goal is to create world class digital & social media campaigns for our clients in 2013. We bring a team of marketers, developers and creatives together to work on new ideas with your marketing team.  We will come up with stories about your brand and dream up the perfect mix of technology and media to get the word out there for you. Organisations with great strategies and campaigns are gaining considerable competitive advantage as more and more of our lives are happening online. Our collaborative approach is hugely beneficial and in these labs real campaign ideas are conceived and planned out for our clients to implement. SocialMedia.ie Labs can be booked by an organisation, be it commercial, educational or purely recreational!  From the team behind Connector Events, you can be sure this will be a valuable experience on many levels. OTHER SOCIALMEDIA.IE LABS -          Campaign Lab – Campaigns co-created by a team of marketing and technology specialists -          App Lab – Create really useful applications using Facebook Apps, Web Apps & Mobile Apps -          Digital Video Lab – Bring your stories to life with our…

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Social Media Tweets of the Week – 12th May 2012

Welcome to this weeks Tweets of the Week from @socialmedia_ie. It has been a busy week for David and Cian. They have been out presenting at the Digital Skills academy and at the Burlington Hotel. This week has also seen a lot of exciting developments for Bossmetrics. Our software has reached the final of the Irish Software Association Investor Forum. If you are interested in mastering Facebook then check out this post from Cian on mastering Edgerank. Also there are some great tips on Socia Media Reports in Google Analytics. Info about @google #analytics – digitalmarketinginstitute.ie/blog/social-me… — Social Media Ireland (@socialmedia_ie) May 9, 2012 @davidmcw2 talking about #socialmedia #marketingmetrics at digital skills academy #bossmetrics twitter.com/socialmedia_ie… — Social Media Ireland (@socialmedia_ie) May 9, 2012 BOSS Metrics reaches final of Irish Software Association Investor Forum #ndrc #launchpad – socialmedia.ie/boss-metrics-r… — Social Media Ireland (@socialmedia_ie) May 9, 2012 RT @cian_corbett: I wrote a new blog about mastering #Facebook by Mastering #Edgerank, some handy #socialmedia tips! socialmedia.ie/mastering-face… — Social Media Ireland (@socialmedia_ie) May 9, 2012 @Cian_Corbett presenting @SocialMedia_ie Mashup for @Sureskills now at the Burlington Hotel twitter.com/socialmedia_ie… — Social Media Ireland (@socialmedia_ie) May 9, 2012 To get great Social Media news as it happens, be sure…

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Social Media Tweets of the Week – 6th May 2012

Welcome to this weeks Tweets of the Week from @socialmedia_ie. This has been a great week for Bossmetrics. Our new Marketing software has been shortlisted for a pitching competition by the Irish Software Association.  If you are interested in WordPress be sure to check out the Twitter page #wordpress for great tips and plugins. Also a big Congrats to the students from #mn319 who presented their #eMarketing projects during the week. Congrats to all the students from #mn319 who presented their #eMarketing projects today in NUI maynooth! twitter.com/socialmedia_ie… — Social Media Ireland (@socialmedia_ie) May 4, 2012 Thanks Kerry! :) RT @kezzamcfezza: Great master class on #wordpress last night with @Cian_Corbett … blogtastic! #socialmedia — Social Media Ireland (@socialmedia_ie) May 3, 2012 Good to hear Irish dragon Sean O’Sullivan talk this evening about Product Management at ISA this evening at DIT event — Social Media Ireland (@socialmedia_ie) May 2, 2012 @Cian_Corbett and @dmcw2 talking to #startups about #socialmedia for @socialmedia_ie at #Ndrc #Launchpad twitter.com/socialmedia_ie… — Social Media Ireland (@socialmedia_ie) May 2, 2012 Thanks to Irish Software Assoc. for shortlisting @bossmetrics for a pitching competition held today … Great practice Tks #Ndrc #Launchpad — Social Media Ireland (@socialmedia_ie) May 1, 2012   To…

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Social Media Tweets of the Week – 29th April 2012

Welcome to this weeks Tweets of the Week from @socialmedia_ie.  Be sure to check out the Infographic on tracking the success of B2B Marketing by Ruta Danyte here. If you’re into advertising, Google offer some great tips on Adwords here. Social media-as-promotion is discussed in this article which offers a contemporary take on the 4 P’s of Marketing. Lastly make sure to sign up for Dublin Beta where you will also have a chance to see BOSS metrics in action.

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Social Media Tweets of the week – 22nd April 2012

Welcome to this weeks Tweets of the Week from @socialmedia_ie. This week we have been busy launching our new software, BOSSmetrics. Its a smarter way to improve your digital marketing by bringing all your digital and social data into one dashboard. With metrics in mind we also brought you 4 great reasons why website tracking is so essential for SEO and some Fortune 500 Social Media stats. Lastly if you are interested in Social Media and Blogging then why not check out our great Groupon deal here. You have until tonight to purchase at this greatly reduced price.

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