July 26, 2011 in Blog, eCommerce, Facebook, Social Commerce, Tools & Techniques by Team Connector

Connector Events trials OWJO social commerce store

OWJO is an e-commerce service, a portable online store enabling people sell on any platform, such as Facebook, or any other website.

It has been in development by designer David Johnston since 2006, with €1.5m invested into the company. The unique thing about OWJO is that it allows customers to buy on Facebook without redirecting them away from fanpages and websites during the sale. Also OWJO allows people to pay with  debit card (Laser) as well as with credit card (Visa, Mastercard, etc). The service only earns money when sales are made and it has a competitive sales commission of 7pc.

As a result, OWJO has received a large variety of adopters. Irish sports store Elverys use it to sell on social networks. The radio station Phantom FM uses it too. The service was also used to sell unseen Thin Lizzy artwork from the creator’s Facebook account.

Here is an example of our OWJO store installed into our WordPress website to promote a Connector event. The same platform was also used on our Facebook page.

Here is the link for our OWJO shop on Facebook https://www.facebook.com/conne​ctor.tv?sk=app_112224982135009